Managing Transactions as an Inuvo Publisher

The Publisher Transaction Details reporting allows an unprecedented level of customization for Inuvo Publishers.  This is done via a set of filters which allows only the the specific data to be displayed that a publisher is looking for at that time. 

To begin running this report, select the “Reports” tab located in the navigation.  

Now select “Transaction Details”. 

Several search criteria filters are available to narrow the search and display only relevant information the publisher is in need of.

Select By Status:

• Date Created- Search for a specific transaction based on when it was created 
  
  • Pending:  We strongly encourage that all transactions are set to auto-approval.  However, if you decided you’d prefer manually approving transactions you will notice when a transaction first occurs it is given a pending status until you take action.  From the pending status, you have the option of either approving or denying the transaction.  
  • Denied:  transactions which are not valid and you will not pay for.
  • Approved: transactions you have deemed valid and will become paid.
  • Charged Back:  If you need to deny a transaction which you originally approved, and it has been approved long enough to have updated to paid status, this is called a chargeback.
  • Paid:  Once you decide to approve a transaction, it will update to paid status at midnight EST on the same day.  The transaction is now in a payable state and the publisher will receive payment for the transaction on their next pay date. 
  • Paid and Include Chargebacks:  Enables advertisers to view transactions that have been paid but charged back at some point.
• Date Approved- This filter is important since Inuvo bills by the date approved.
  
  

Filters:

• Offers:  This filter is all offers the publisher is running from different advertisers.  The number leading the offer name is called the Offfer ID. 
• Order ID: Gives publishers the ability to look for a transaction by a specific Order ID.
  • An Order ID is usually comprised of numeric and non-numeric components.  An example would be: PAU100-3746380.
     
• Sub IDs (1-3):  This filter allows the publisher to view transactions by their different traffic sources, or Sub IDs. Often publishers use more than one way of generating traffic/leads.  Publishers assign Sub IDs to these different sources to track traffic/leads. This means that the only way to filter down the report is by using the publisher’s Sub IDs.  Publishers use these Sub IDs to track leads from different traffic generating sources and use this information to pay them out. 

• IP Address & Country:  A publisher has the ability to search for transactions generated from a specific lead’s IP address and country.  Under location in the Transaction report the originating country is listed above the IP address. 

Date:

• Timeframe:  Publishers can select from a list of general   time frames for quick reference.
• Date Range:  Publishers can select a specific date range across many months, years, days, etc. 

Output:

• Max Results:  Use this option to select how many transaction results to include in the report. 
• Results per Page:  How many results per page to include. 
  • Export to CSV: Use this to export the report to a CSV file for personal reference.
• Reset Filters Tab:  The Transactions Reporting Page now has an automatic ability to quickly reset all the filters back to their original settings.  To do this, select the blue text “Reset Filters” tab in the bottom left corner of the screen.
• Hide Filters Tab: After selecting “View Report” the screen will automatically scroll down and display the transaction report data.  If the only desirable content on the page is the transaction report data, click the “Hide Filters” tab to hide the filters at the top of the page and display only the transaction report. 

A legend is available to show the status of each transaction.

Within the Publisher Transaction Report, publishers can sort the data by selecting any of the names in the data columns and making a selection from the drop down menu. 

Report Data Display:

• Date and Time
  • Date Created
  • Date Approved
• Location
  • Country of Origin of Lead
  • Lead's IP Address
• Order ID & Transaction ID- Listed in respective order
• Offer and Creative
• Commission- Tier Specific
• Sub IDs
  • Inuvo allows each Publisher up to 3  SUB IDs (if needed)
• Status of the Transaction- See Legend for verification
• Totals
  • Number of Transactions
  • Amount to be Paid

To easily navigate through pages use the blue paging icons in the far left corner of the report.  Also, notice that the number of transaction results that were returned are located in the far right corner.